Effective October 2, 2026
This Privacy Policy explains how 2436719 Ontario Inc., operating as Caseli ("Caseli", "we", "us", or "our"), collects, uses, discloses, and protects information when you use the Caseli application and website (the "Service"). We take privacy seriously, particularly because the Service is used by health and wellness providers who handle sensitive information about the people they serve.
Caseli is a software provider only. We provide the Service as a tool for businesses to use; we are not a health-care provider, a custodian of personal health information, or a party to the relationship between a business and its clients, and we do not provide professional advice. A business that uses the Service decides what information to collect about its own clients and remains responsible for it, as described below.
By using the Service, you agree to this Policy. If you do not agree, please do not use the Service. This Policy should be read together with our Terms of Service. The Service is offered only to businesses located and operating in the Province of Ontario, Canada.
Businesses that use the Service (for example, a speech-language pathology practice) decide what information to collect about their own clients and why. Under applicable privacy laws — including Ontario's Personal Health Information Protection Act (PHIPA) and Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) — those businesses are the custodian/controller of that information. Caseli acts as a service provider (processor) that handles the information solely to operate the Service on the business's behalf and under its instructions. We do not use a business's client information for our own purposes.
We do not ask for, and ask that you not enter, clinical notes, diagnoses, or treatment records. The Service is for scheduling, communication, and billing — not a clinical record system.
We do not sell personal information, and we do not use it for advertising or profiling.
Account holders consent to this Policy by using the Service. Where a business enters information about its own clients, the business is responsible for obtaining any consent those individuals are entitled to under applicable law, including consent to use the Service to communicate with them.
We rely on a small number of trusted providers to run the Service. They process information only to provide their service to us, under their own security and privacy commitments:
No method of transmission or storage is perfectly secure, but we use safeguards appropriate to the sensitivity of the information.
We retain information for as long as an account is active or as needed to provide the Service and meet legal and record-keeping obligations. A business may request access to, correction of, or deletion of its data by contacting us, subject to records we are required to keep by law. On account closure, we delete or de-identify data within a reasonable period, except where retention is legally required.
Depending on where you live, you may have the right to access, correct, or delete your personal information, and to withdraw consent. If you are a client of a business that uses the Service and wish to exercise these rights over your own information, please contact that business directly, as they are the custodian of your information. If you are an account holder, or need help routing a request, contact us at the address below.
If a security incident affects personal information, we will investigate promptly and, where required by law, notify affected businesses and the appropriate authorities (such as the Information and Privacy Commissioner of Ontario) without undue delay, so that affected individuals can be informed in accordance with applicable law.
Your data is stored in a managed PostgreSQL database hosted on cloud infrastructure located in the United States. Our application hosting and email-delivery providers may also process information in the United States. This means that information you enter — including information a business records about its own clients — is stored and processed outside Canada.
Where information is transferred across borders, it may be accessible to courts, law enforcement, and regulatory authorities of the jurisdiction in which it is processed under the laws of that jurisdiction. We use providers that encrypt data in transit and at rest and commit to appropriate security safeguards. Businesses that use the Service are responsible for making any disclosures to their own clients about cross-border storage that their professional or legal obligations require.
The Service is intended for use by businesses, not by the public. Where a business records information about a minor (for example, a pediatric client), it does so as the custodian of that information and is responsible for obtaining any consent required from a parent or guardian.
We may update this Policy from time to time. We will post the updated version here and change the effective date above. Material changes will be brought to account holders' attention where practicable. Continued use of the Service after an update means you accept the revised Policy.
If you have questions, concerns, or requests about this Policy or your information, contact us at privacy@bookmyclients.ca. 2436719 Ontario Inc. is the entity responsible for personal information handled through Caseli. This Policy is governed by the laws of the Province of Ontario, Canada.
© 2026 2436719 Ontario Inc. (o/a Caseli). All rights reserved.